According to a survey in Malaysia conducted in December 2018, 88 percent of respondents stated that quality was the most important factor when choosing non-alcoholic drinks in the supermarket. The next most important factor for Malaysian consumers when it came to non-alcoholic drinks was the ease of use, with taste coming in third. Malaysia has one of the highest rates of obesity in Asia, and the government has taken measures to curb this problem such as introducing a sugar tax.
Factors influencing the respondents' choice of non-alcoholic drinks* in supermarkets in Malaysia as of December 2018
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Food Industry Asia. (April 29, 2019). Factors influencing the respondents' choice of non-alcoholic drinks* in supermarkets in Malaysia as of December 2018 [Graph]. In Statista. Retrieved May 19, 2024, from https://www.statista.com/statistics/1062356/malaysia-factors-influencing-choice-non-alcoholic-drinks/
Food Industry Asia. "Factors influencing the respondents' choice of non-alcoholic drinks* in supermarkets in Malaysia as of December 2018." Chart. April 29, 2019. Statista. Accessed May 19, 2024. https://www.statista.com/statistics/1062356/malaysia-factors-influencing-choice-non-alcoholic-drinks/
Food Industry Asia. (2019). Factors influencing the respondents' choice of non-alcoholic drinks* in supermarkets in Malaysia as of December 2018. Statista. Statista Inc.. Accessed: May 19, 2024. https://www.statista.com/statistics/1062356/malaysia-factors-influencing-choice-non-alcoholic-drinks/
Food Industry Asia. "Factors Influencing The Respondents' Choice of Non-alcoholic Drinks* in Supermarkets in Malaysia as of December 2018." Statista, Statista Inc., 29 Apr 2019, https://www.statista.com/statistics/1062356/malaysia-factors-influencing-choice-non-alcoholic-drinks/
Food Industry Asia, Factors influencing the respondents' choice of non-alcoholic drinks* in supermarkets in Malaysia as of December 2018 Statista, https://www.statista.com/statistics/1062356/malaysia-factors-influencing-choice-non-alcoholic-drinks/ (last visited May 19, 2024)
Factors influencing the respondents' choice of non-alcoholic drinks* in supermarkets in Malaysia as of December 2018 [Graph], Food Industry Asia, April 29, 2019. [Online]. Available: https://www.statista.com/statistics/1062356/malaysia-factors-influencing-choice-non-alcoholic-drinks/