Unsuitable values for French influencers that make them decline a partnership 2020
Influencers and partnerships
For many French influencers, being an influencer on social media had a lot of benefits such as a passion for different brands, possible partnerships, as well as a certain degree of popularity or notoriety. Of course, one of the main reasons was a fitting remuneration. As partnership requests have increased throughout the years, especially on platfroms like Instagram and Facebook, so has the pay: in comparison to 2017, about 13 percent more influencers earned between 500 and 1,000 euros per partnership.But, even though partnership remuneration might be very tempting, 33 percent of influencers mentioned that only a minorty of brands offered a certain pay.