U.S. consumers' plans to start holiday shopping 2011

This survey shows when U.S. consumers plan to start their Christmas holiday shopping in 2011. The survey revealed that 34 percent of the respondents stated that they plan on starting their Christmas holiday shopping on Black Friday.

When do you plan on starting your Christmas shopping?

Share of respondents
Have already started their Holiday shopping38%
Plan on starting Black Friday34%
Plan on starting early December18%
Plan on starting a few days before the holidays5%
Plan on starting Cyber Monday3%
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Release date

October 2011


United States

Survey time period

October 18, 2011 to October 20, 2011

Number of respondents

545 respondents

Special properties

Social media users

Method of interview

Online survey

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Statistics on "Holiday season e-commerce in the United States"

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