Reach of most popular U.S. smartphone apps 2019

In October 2019, the Google Maps app was accessed by 62.2 percent of mobile audiences in the United States. Facebook, the most popular social network in the United States, was ranked second overall with 69.4 percent U.S. smartphone audience reach.

Mobile apps are one of the most popular features on smartphones. According to a recent survey of smartphone users in the United States, the most popular types of smartphone apps which are used on a daily basis reside in the social and communication category, followed by gaming and entertainment apps. Word-of-mouth recommendation is a very strong factor when deciding on what applications to download.

Mobile audience reach of leading smartphone apps in the United States as of October 2019

Share of mobile audience reached
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Source

Release date

January 2020

Region

United States

Survey time period

November 2019

Age group

18 years and older

Special properties

iOS and Android platforms; smartphone only

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Statistics on "Mobile internet usage in the United States"

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