This statistic displays the advertising spending by industry sector in Sweden in 2017. Advertising expenditure - or spending - is defined as the sum spent by companies on advertising and can be broken down by different channels such as television, radio, newspapers, magazines or digital and online media, as well as by industry sectors. In 2017, companies in the retail sector spent roughly 16.9 billion Swedish kronor on advertising in Sweden. In second and third place respectively came financial advertising with expenditures of more than 8.2 billion Swedish kronor and the advertising, information and organizations industry with ad spends of approximately 4.4 billion Swedish kronor.
Industry sectors ranked by advertising expenditure in Sweden in 2017 (in million SEK)
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GroupM. (December 3, 2018). Industry sectors ranked by advertising expenditure in Sweden in 2017 (in million SEK) [Graph]. In Statista. Retrieved May 11, 2024, from https://www.statista.com/statistics/451704/advertising-expenditure-by-industry-sector-in-sweden/
GroupM. "Industry sectors ranked by advertising expenditure in Sweden in 2017 (in million SEK)." Chart. December 3, 2018. Statista. Accessed May 11, 2024. https://www.statista.com/statistics/451704/advertising-expenditure-by-industry-sector-in-sweden/
GroupM. (2018). Industry sectors ranked by advertising expenditure in Sweden in 2017 (in million SEK). Statista. Statista Inc.. Accessed: May 11, 2024. https://www.statista.com/statistics/451704/advertising-expenditure-by-industry-sector-in-sweden/
GroupM. "Industry Sectors Ranked by Advertising Expenditure in Sweden in 2017 (in Million Sek)." Statista, Statista Inc., 3 Dec 2018, https://www.statista.com/statistics/451704/advertising-expenditure-by-industry-sector-in-sweden/
GroupM, Industry sectors ranked by advertising expenditure in Sweden in 2017 (in million SEK) Statista, https://www.statista.com/statistics/451704/advertising-expenditure-by-industry-sector-in-sweden/ (last visited May 11, 2024)
Industry sectors ranked by advertising expenditure in Sweden in 2017 (in million SEK) [Graph], GroupM, December 3, 2018. [Online]. Available: https://www.statista.com/statistics/451704/advertising-expenditure-by-industry-sector-in-sweden/