Mobile retail conversion rates in France 2015, by website quality

Published by Statista Research Department, Jul 9, 2015
This statistic shows the mobile retail conversion rates in France in 2015, according to the level of optimization of the mobile website. It highlights a correlation between the level of optimization of the mobile website and the conversation rate. The conversation rate of a mobile optimized website exceeded three percent.

Mobile retail conversion rates in France as of the second quarter of 2015, by optimization level of the mobile site

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Source

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Release date

July 2015

Region

France

Survey time period

Q2 2015

Supplementary notes

The source adds the following information:
-"Conversion Rate = (No. of Sales) / (No. of Users)
-Users include those with more than a single event on the websites.
-Each time a visitor sees a web page, adds a product to the basket, or makes an online payment, etc., it is counted as an event."

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