This statistic shows the frequency of seeing video advertising on TV in the United Kingdom (UK) in early 2015 and 2016. As of the most recent survey wave, 74 percent of the UK citizens saw TV ads at least once a week. 41 percent of respondents reported to see video ads every day when watching television, while 5 percent saw video ads less often than once a month.
Frequency of seeing video advertising on TV in the United Kingdom (UK) from 2015 to 2016
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Statistics on
About the industry
10
- Premium Statistic TV viewers' opinions on TV ad volume in the UK 2022
- Premium Statistic Linear TV commercial impacts in the UK 2009-2023
- Premium Statistic Leading automakers by share of TV ad spend in the U.S. 2023
- Premium Statistic Free TV advertising revenue in Spain 2015-2022
- Premium Statistic Distribution of advertising spending in Spain 2022-2023, by medium
- Premium Statistic TV advertising revenue of Rai's general-interest channels 2019-2021, by type
- Premium Statistic TV advertising revenue of Rai's thematic channels 2010-2022
- Premium Statistic Radio advertising revenue of Rai − Radiotelevisione Italiana S.p.A. 2011-2022
- Premium Statistic Average number of people reached daily by TV advertisements in Hungary 2017-2022
- Premium Statistic Average number of TV spots broadcast daily in Hungary 2017-2022
About the region
10
- Premium Statistic Opinion on the amount of violence shown on TV in the United Kingdom (UK) 2018
- Premium Statistic K-drama popularity United Kingdom 2019
- Basic Statistic Dave viewers reached quarterly in the United Kingdom (UK) Q1 2012-Q3 2019
- Basic Statistic ITV2 viewers reached quarterly in the UK Q1 2012-Q3 2019
- Premium Statistic Types of TV content which offended TV viewers in the United Kingdom (UK) 2018
- Premium Statistic Opinion on reasons for TV program quality decline in the United Kingdom (UK) 2018
- Basic Statistic Daily TV viewing time per person in the United Kingdom (UK) 2010-2025
- Basic Statistic Daily TV viewing time per person in the United Kingdom (UK) 2010-2025, by screen
- Premium Statistic Watching TV together with family or friends in the United Kingdom (UK) 2015
- Premium Statistic TV watching behavior over Christmas in the United Kingdom (UK) 2015, by age
Other regions
10
- Premium Statistic Daily use of traditional TV and video streaming services in Norway 2022, by age
- Premium Statistic Number of SVoD subscription South Korea 2019-2025
- Premium Statistic Number of SVoD subscriptions in China 2013-2016
- Premium Statistic Number of SVoD subscriptions in Australia 2013-2016
- Premium Statistic TV and film services use in Japan 2017
- Premium Statistic Colombia: number of SVoD subscriptions 2019-2025
- Premium Statistic Average daily time spent streaming video in Sweden 2022, by gender and age
- Premium Statistic Average audience reach of TV channel Canale 5 in Italy 2020, by time of day
- Premium Statistic Number of SVOD subscriptions in Latin America 2021-2027
- Premium Statistic Most-watched Record TV programs in Brazil 2022, by household rating
Related statistics
10
- Premium Statistic Internet user attitudes towards online ads in the U.S. Q2 2020
- Premium Statistic U.S. internet users negative attitude towards ads on websites 2018, by age group
- Premium Statistic U.S. internet users negative attitude towards ads in online videos 2018, by age group
- Premium Statistic Digital video advertising spending in the UK 2011-2023
- Premium Statistic Ad spending per internet user of video advertising in the U.S. 2019-2028
- Premium Statistic Ad spending per internet user of video advertising in the UK 2019-2028
- Basic Statistic Breakdown of U.S. online ad revenue 2023, by format
- Premium Statistic Leading online video advertisers in Sweden 2022
- Premium Statistic Desktop ad spend in Germany 2020-2023
- Premium Statistic Digital ad spend growth in the U.S. 2024, by format
Further related statistics
7
- Number of TV households in the UK 2013-2022
- Frequency of watching national news in the U.S. 2013-2016
- Number of TV households in the UK 2010-2019, by platform
- Device usage among children to consume media in the United Kingdom (UK) 2013-2019
- U.S. students who watch at least three hours of TV a day 2017
- Daily time children spent with media in the U.S. in 2011 and 2013
- TV viewership in the U.S. selected National Hockey League games 2011
Further Content: You might find this interesting as well
Statistics
- Number of TV households in the UK 2013-2022
- Frequency of watching national news in the U.S. 2013-2016
- Number of TV households in the UK 2010-2019, by platform
- Device usage among children to consume media in the United Kingdom (UK) 2013-2019
- U.S. students who watch at least three hours of TV a day 2017
- Daily time children spent with media in the U.S. in 2011 and 2013
- TV viewership in the U.S. selected National Hockey League games 2011
MediaTel. (March 27, 2017). Frequency of seeing video advertising on TV in the United Kingdom (UK) from 2015 to 2016 [Graph]. In Statista. Retrieved May 19, 2024, from https://www.statista.com/statistics/514108/video-advertising-tv-frequency-uk/
MediaTel. "Frequency of seeing video advertising on TV in the United Kingdom (UK) from 2015 to 2016." Chart. March 27, 2017. Statista. Accessed May 19, 2024. https://www.statista.com/statistics/514108/video-advertising-tv-frequency-uk/
MediaTel. (2017). Frequency of seeing video advertising on TV in the United Kingdom (UK) from 2015 to 2016. Statista. Statista Inc.. Accessed: May 19, 2024. https://www.statista.com/statistics/514108/video-advertising-tv-frequency-uk/
MediaTel. "Frequency of Seeing Video Advertising on Tv in The United Kingdom (Uk) from 2015 to 2016." Statista, Statista Inc., 27 Mar 2017, https://www.statista.com/statistics/514108/video-advertising-tv-frequency-uk/
MediaTel, Frequency of seeing video advertising on TV in the United Kingdom (UK) from 2015 to 2016 Statista, https://www.statista.com/statistics/514108/video-advertising-tv-frequency-uk/ (last visited May 19, 2024)
Frequency of seeing video advertising on TV in the United Kingdom (UK) from 2015 to 2016 [Graph], MediaTel, March 27, 2017. [Online]. Available: https://www.statista.com/statistics/514108/video-advertising-tv-frequency-uk/