This survey displays the channels consumers used to book their most recent flight according to a survey conducted in the United Kingdom (UK) in 2015. Of respondents, 65 percent booked through an airline or holiday company website. This rose to 76 percent for those booking a flight only rather than a package. Price comparison and travel agency websites were used by only 11 percent overall.
How was your most recent flight booked?
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Civil Aviation Authority (UK). (June 10, 2015). How was your most recent flight booked? [Graph]. In Statista. Retrieved May 15, 2024, from https://www.statista.com/statistics/544792/flight-booking-channels-united-kingdom-uk/
Civil Aviation Authority (UK). "How was your most recent flight booked?." Chart. June 10, 2015. Statista. Accessed May 15, 2024. https://www.statista.com/statistics/544792/flight-booking-channels-united-kingdom-uk/
Civil Aviation Authority (UK). (2015). How was your most recent flight booked?. Statista. Statista Inc.. Accessed: May 15, 2024. https://www.statista.com/statistics/544792/flight-booking-channels-united-kingdom-uk/
Civil Aviation Authority (UK). "How Was Your Most Recent Flight Booked?." Statista, Statista Inc., 10 Jun 2015, https://www.statista.com/statistics/544792/flight-booking-channels-united-kingdom-uk/
Civil Aviation Authority (UK), How was your most recent flight booked? Statista, https://www.statista.com/statistics/544792/flight-booking-channels-united-kingdom-uk/ (last visited May 15, 2024)
How was your most recent flight booked? [Graph], Civil Aviation Authority (UK), June 10, 2015. [Online]. Available: https://www.statista.com/statistics/544792/flight-booking-channels-united-kingdom-uk/