Christmas shopping: Share of shoppers big ticket items vs smaller gifts 2015-2016 UK

This survey assessed the share of individuals, who prefer buying one big ticket item over lots of smaller gifts by posing the question "Which of the following is closer to your view regarding Christmas shopping?" Comparing 2015 to 2016, the share of respondents preferring big items remained stable, decreasing slightly from 36 percent in 2015 to 33 percent in 2016. Consequently, in both years the majority of shoppers stated preferring many smaller items, accounting for 64 percent and 67 percent respectively.

Which of the following is closer to your view regarding Christmas shopping?

I 20152016
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Sources

Release date

August 2016

Region

United Kingdom

Survey time period

August 23, 2016 to August 25, 2016

Number of respondents

1,000 respondents

Age group

18 years and older

Special properties

Christmas shoppers

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