Survey: awareness of animal-free alternative fabrics in Italy in 2015, by type

Published by Statista Research Department, Feb 6, 2015
This chart illustrates the level of awaress about animal-free alternative clothing fabrics in Italy in 2015, broken down by type. As of the survey period, the majority of respondents said to be aware of animal-free alternatives to fur clothing, while only 29 percent of respondents were aware of animal-free alternatives to silk.

Are you aware of the existence of animal-free alternative fabrics to fur, plumage, leather, wool, and silk?

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Release date

February 2015

Region

Italy

Survey time period

January 27-29, 2015

Number of respondents

600 respondents

Age group

18-54 years

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

The original survey question was phrased by the source as follows: "Lei sapeva dell'esistenza di materiali alternativi al posto di pelliccia, piume, pelle, lana, seta?".
Multiple answers were possible.

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