By 2019, Marico had a market share for hair care products of 15.4 percent in India. Only Hindustan Unilever Limited had a comparable market share. L'Oreal India, Dabur India, and P&G had less than ten percent market share each. The market share of internet first brands was at only 0,1 percent in 2017 and has grown by almost one percent in 2019.
Market share of hair care brands in India from 2017 to 2019
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Praxis Global Alliance. (March 4, 2021). Market share of hair care brands in India from 2017 to 2019 [Graph]. In Statista. Retrieved May 04, 2024, from https://www.statista.com/statistics/1232108/india-market-share-of-hair-care-brands/
Praxis Global Alliance. "Market share of hair care brands in India from 2017 to 2019." Chart. March 4, 2021. Statista. Accessed May 04, 2024. https://www.statista.com/statistics/1232108/india-market-share-of-hair-care-brands/
Praxis Global Alliance. (2021). Market share of hair care brands in India from 2017 to 2019. Statista. Statista Inc.. Accessed: May 04, 2024. https://www.statista.com/statistics/1232108/india-market-share-of-hair-care-brands/
Praxis Global Alliance. "Market Share of Hair Care Brands in India from 2017 to 2019." Statista, Statista Inc., 4 Mar 2021, https://www.statista.com/statistics/1232108/india-market-share-of-hair-care-brands/
Praxis Global Alliance, Market share of hair care brands in India from 2017 to 2019 Statista, https://www.statista.com/statistics/1232108/india-market-share-of-hair-care-brands/ (last visited May 04, 2024)
Market share of hair care brands in India from 2017 to 2019 [Graph], Praxis Global Alliance, March 4, 2021. [Online]. Available: https://www.statista.com/statistics/1232108/india-market-share-of-hair-care-brands/