E-commerce businesses sending a tracking link to carrier's website in France 2020
E-mailing strategy is an important part of e-commerce. With a push from the virulent COVID-19 crisis, the source has analyzed if e-commerce businesses were sending order tracking links to customers in France in 2020. Thus, 26 percent of businesses were sending links that redirected the customers to their own websites, and 62 of the 100 businesses sent links that redirected to the transport's website.